A Creative intelligence Studio

Yume is the studio of Aimée-Jade Hayes, a multidisciplinary creative consultancy delivering design, digital, communications and events for organisations working across Sustainability, Research, Arts and Culture.

What I do
WORK & PRACTISE

Creative work. Complex problems. Real purpose.

For over twenty years I’ve worked alongside organisations at the forefront of change. Sovereign Wealth Funds and Government Ministries. Universities and Research Institutes. Arts Organisations and Community Groups. From the Gulf region to West Wales.

I bring creativity and rigour to work that matters. Sustainability reports that make complex data legible. Websites and digital tools built around the people who use them. Events and projects managed with care. AI systems that free people to do their best work.

The work ranges widely. What connects it is the same commitment to craft, rigour and purpose.

Report & Publication Design

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Websites & Digital

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AI Systems & Digital Tools

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Events & Project Management

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CASE STUDIES

Projects & Events

Youth Work Excellence Awards | Welsh government, CWVVYS

Nature Trail App | Josef Herman Art Foundation

Youth Work Week
Fishguard Marine Path Boards

inifnity clay

s i f t
exhibition
@ ST DAVIDS CATHEDRAL & ORIEL Y PARC GALLERY

heritage trail app
josef herman
art foundation
ancient connections
pembrokeshire council

Damilola Taylor Trust

copcat
met police & cardiff university
birdsong
arts council of wales & rspb
hackathon
cardiff university & south wales police

See Full Portfolio

Projects + Events
Designs
Websites
TESTIMONIALS

Nice things People say

We have worked with Aimee and Yume Creative for several years now. The reason we keep returning to them is quite simply that the quality of the work is exceptional and has helped deliver significant international impact.
Professor Martin InnesRESEARCH DIRECTOR, CARDIFF UNIVERSITY
Yume Creative were brilliant to work with. We needed a fairly complex website for a cross-border and bilingual project, which also needed to be easy to update by our team. Aimee talked us through every option and found solutions to our requirements as well as creating a site that was beautiful to look at and easy for our audiences to navigate. Yume also did some graphic design for a cross-border exhibition that formed part of our project. The designs were excellent, and represented the artworks in the exhibition very effectively. We wholeheartedly recommend Yume.
Ruth JonesANCIENT CONNECTIONS, PEMBROKESHIRE COUNCIL
Your help, advice and support have been invaluable in getting the website up and running to the superb standard it is. We could not  have done this without you. Your knowledge of design, image-creation and copy writing, as well as your way of clearly explaining the running of it now, has made this an efficient and pleasurable experience. We look forward to continue working with you.
Marion & BarryINFINITY CLAY